WILD ISLES Salmon is pen raised in the wild rivers off of Scotland’s Shetland Islands’ coastline. In this rugged environment, WILD ISLES Salmon thrive in conditions that mimic the natural life cycle of wild salmon.

WILD ISLES farms are located in the wide open sea in powerful, icy currents where the North Sea and North Atlantic Ocean meet – surging clear, fresh, and clean water constantly. Allowing the salmon to naturally swim against powerful currents of 5-20 knots just like wild salmon do, so they develop stronger and healthier aquaculture fish in a clean sustainable environment.

Every stage of the Wild Isles Salmon’s life cycle is carefully monitored and evaluated to ensure environmental stewardship and quality of life.

PureFish’s vision and strategy is to bring products to market and to showcase their efforts being sustainability and environmental stewards. To provide discerning chefs and consumers with a sustainable high quality product with health benefits and superior taste.

All of PureFish select farms and fisheries adhere the following principles for the products they produce:

1. Environmental Sustainability

2. All Natural and/or Organic Rearing for aquaculture, and full traceability with 3rd party audits and certifications.

3. Sustainable fisheries with full traceability & 3rd party audits and certifications.

PureFish is constantly searching worldwide for artisan and sustainable aquaculture farms and fisheries that meet their criteria. They seek out those that understand the only way to continue to produce wild caught and aquaculture seafood for the growing population is to do so with the utmost care for the fish, the environment, and the stakeholders. This will only be accomplished through sustainable aquaculture & sustainable fisheries with full traceability and 3rd party
verification.

When both aquaculture farmers and fisherman put
sustainability and quality first, the end result is fish that is better for the environment, healthier, and better
tasting.